As a fashion brand in e-commerce, you always need to keep in mind that the visual display of your product is crucial, as your consumer cannot touch or feel the goods. Product photography angle is a key factor, in order to add to the aesthetic appeal as well as to provide the necessary visual details a potential customer seeks. Let’s take footwear photography as our instance.

The photography angles can be broadly categorized into, 2 categories – Complete Shots, and Detailed Shots.

Complete Shots

Let’s start with Complete Shots. You want your customers to get the idea of what exactly the product is by showing the full image of your product. Use an aesthetic or contrasting background so that it visuals appeals to the viewers.

Start taking a side picture holding your shoe that shows the designs on the side.

Essential Product Photography Tips For Fashion Brands 2022 | Make the picture look real.
Show how it looks in real life.

Take a single-angle shot with only one shoe.

Essential Product Photography Tips For Fashion Brands 2022 | Use single-angle shots.
Show the whole shoe.

Lastly, take a front shot with either one or both pairs of shoes.

Essential Product Photography Tips For Fashion Brands 2022 | Use front shots.
Front shots are important.

Detailed Shots

Detailed angles are vital for the brand and detailing of the show. Your audience would always want to see the details before buying so that it goes with their taste and requirements.

Try taking a close-up front shot of your product.

Essential Product Photography Tips For Fashion Brands 2022 | Click close-up front shots.
Close-up for showing detailing.

Followed by a ¾ shot of the pair.

Essential Product Photography Tips For Fashion Brands 2022 | Click 3/4 shots.
A 3/4 Shot is a must!

Lastly, you can finish your footwear photography with a top close-up shot.

Essential Product Photography Tips For Fashion Brands 2022 | Use top close-up shots.
To close-up shop.

Themed Templates

Photography is done, and now to take it an extra notch, you can edit these pictures to make them more attractive. You can try editing different backgrounds to your product photographs that can make them look more striking with the product photo editing app, Blend, available in both Google Play Store and Apple App Store, for free.

Such as, adding a themed background.

Essential Product Photography Tips For Fashion Brands 2022 | Use themed background.
Use themed background such as neon.

Or adding contrasting background colors.

Essential Product Photography Tips For Fashion Brands 2022 | Use contrasting background.
Use contrasting colors to make it look aesthetic.

Or, you can also use a gradient background to make the shoes pop out.

Essential Product Photography Tips For Fashion Brands 2022 | Use gradient background.
Gradient colors make the product pop out.

You can try using templates if you have a theme in mind.

Essential Product Photography Tips For Fashion Brands 2022 | Use a theme.
You can tell a story with a theme.

Or use event-based templates to boost your sale.

Essential Product Photography Tips For Fashion Brands 2022 | Use instagram stories background.
Boost your sales with attractive Instagram stories.

You can even use templates based on offers or seasons.

Essential Product Photography Tips For Fashion Brands 2022 | Use offers or seasonal background.
Use offers or seasonal templates.

It’s fairly easy to edit product pictures with Blend. The app provides hundreds of customizable templates for you to choose from, and supports the guidelines of all major e-commerce and social media platforms. Add your required backgrounds with your brand logo to boost your e-commerce conversion and result in great profits. Click here to download the app for Android and click here for iOS.